Yahoo is introducing MyScout, a personalized homepage built into its Scout artificial intelligence (AI) answer engine for logged-in users, the company said in an announcement.
MyScout adapts to individual searches and integrates Yahoo platforms including Sports, News, Mail, Finance and Games to provide a single daily destination without toggling between apps.
Users can add sections for news topics, favorite sports teams, stock watchlists, local weather, shopping comparisons and inbox snapshots, and they control what is displayed and how it is laid out.
“Staying on top of your world shouldn't require a constant cycle of toggling between tabs and apps. Yet that's exactly what most people do – checking a stock price here, a sports score there, and an urgent update buried in a crowded inbox,” said Eric Feng, Senior Vice President and General Manager of Yahoo Research Group.
“We’ve introduced MyScout to bring all the information you need to know – and answers to topics you’re searching for – in your daily life together in one place, creating a dynamic experience to help you get things done faster and better than ever.”
The announcement also says Yahoo Scout connects users directly to publishers to support the open web, and Yahoo News is introducing publisher brand pages and a follow feature.
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The company cited a survey finding that over 75% of Americans want AI search tools to show original sources. Yahoo says Scout is shaped by three decades of user data, reaches 90% of U.S. internet users each month, and draws on 500 million user profiles, a knowledge graph of more than 1 billion entities and 18 trillion consumer events.
More information is available at scout.yahoo.com/about, the company said.
The recap
- MyScout offers a personalized, customizable homepage for logged-in users.
- MyScout draws on 500 million profiles and 1 billion entities.
- Users can learn more at scout.yahoo.com/about, the company said.