Usercentrics acquires MCP Manager to extend AI governance and consent controls

Usercentrics has acquired MCP Manager, a governance platform built for the Model Context Protocol (MCP), as the company moves to extend consent and data guardrails into AI-driven workflows.

Usercentrics said the transaction will enable the combined platform to manage consent, user preferences and data governance across websites, mobile apps, internal systems and consumer-facing AI agents. The acquisition is intended to address growing compliance requirements as organisations deploy AI systems that interact with sensitive data.

“With this acquisition, we are defining how companies govern AI at a moment when compliance is no longer optional,” said Donna Dror, chief executive officer of Usercentrics. She pointed to the enforcement phase of the EU AI Act, adding that organisations can no longer treat AI governance as an afterthought. Dror said the combined offering will help companies scale AI responsibly while maintaining compliance and trust.

Usercentrics said MCPs are increasingly becoming an industry standard for connecting AI models to organisational systems, but noted that existing implementations often lack mechanisms to enforce consent, explain AI decisions to regulators, or prevent AI agents from accessing customer data without appropriate checks.

“As businesses deploy AI agents that access real customer data, MCP is the natural enforcement point for consent and compliance,” said Michael Yaroshefsky, founder of MCP Manager. Yaroshefsky will join Usercentrics as vice president of artificial intelligence and chief AI officer. He added that governed AI infrastructure is likely to become the norm as regulations take effect.

Financial terms of the acquisition were not disclosed.

The Recap

• Usercentrics acquires MCP Manager, a Model Context Protocol platform.
• Platform extends consent and governance into AI-driven workflows globally.
• EU AI Act moves from phased implementation into enforcement this year.