Teremana Tequila teams up with Wingstop for nationwide wings-and-margaritas push

Teremana Tequila has partnered with Wingstop on a nationwide promotion built around wing-and-margarita pairings and a limited-time sweepstakes running through 8 February.

The campaign invites fans to use a Fans of Flavor pairing generator to match Teremana cocktails with Wingstop menu items. Highlighted combinations include Wingstop’s Original Hot wings paired with Teremana’s People’s Margarita, Spicy Korean Q with a Spicy Margarita, and Garlic Parmesan wings with a Strawberry Margarita.

Alongside the pairings, the companies are running a nationwide sweepstakes anchored by a single grand prize billed as the Ultimate Game Day Flavor Fest. The prize package includes Wingstop gift cards, funds for game day drinks, a 75-inch television, support for a private bartender and a set of party essentials. In addition, 60 winners will each receive Teremana drink cash prizes and a Wingstop gift card, a nod to the 60th anniversary of American football’s biggest game.

Teremana said the promotion is designed to link casual at-home entertaining with accessible cocktail recipes. The release included instructions for The People’s Margarita, a Spicy Margarita and a Strawberry Margarita, positioning the drinks as easy complements to Wingstop’s flavours rather than bar-only cocktails.

Official rules and prize values are available at TeremanaFansofFlavor.com. Fans can also follow @teremana and @wingstop on social platforms or visit Teremana.com/FansofFlavor for additional details and retailer locations.

The partnership reflects a broader push by consumer brands to align food, drink and sports viewing into single promotions, as companies compete for attention during peak viewing periods tied to major sporting events.

The Recap

• Teremana partners with Wingstop on postseason pairing campaign.
• Sweepstakes grand prize includes a 75" TV and funds.
• Promotion and sweepstakes run through 8 February nationwide.