NFL and Zebra Technologies to host Next Gen Stats preview ahead of Super Bowl LX
Panel will showcase how player and ball tracking data enhances fan and broadcast experiences
The National Football League and Zebra Technologies will host a Next Gen Stats (NGS) press conference on 4 February from 1–2pm Pacific Time at the Moscone Center in San Francisco, offering a data-driven preview of Super Bowl LX.
Zebra Technologies, the NFL’s Official Real-Time Location Solutions Provider, supplies the RFID-based tracking technology used on game days by all teams and during practice by more than a third of the league.
The system powers real-time player and ball tracking that feeds into the NFL’s NGS platform.
The panel will include a first look at team-specific NGS highlight reels set to be played in-stadium during the Super Bowl.
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Confirmed speakers are Troy Vincent Sr., Executive Vice President of Football Operations at the NFL; Sean Lee, former Dallas Cowboys linebacker and Head of Sports Data at Adrenaline; Josh Helmrich, Senior Director of Media Strategy, Business Development and Next Gen Stats at the NFL; Cynthia Frelund, Analytics Expert with NFL Network; and Tyler Austin, Vice President of Intelligent Automation Sales at Zebra Technologies.
The session will explore how NGS data supports enhanced fan engagement and enables broadcasters to deliver more immersive and analytical coverage of the game.
The Recap
- NFL and Zebra will preview Super Bowl LX with Next Gen Stats.
- Panel includes five experts from the NFL and Zebra Technologies.
- Press conference is scheduled for 4 February with a live Q&A.