Mars completes Kellanova acquisition
Mars has completed its purchase of Kellanova, adding global snack brands to its portfolio.
Mars has completed its acquisition of Kellanova, bringing Pringles, Cheez-It, Pop-Tarts and Rice Krispies Treats into its portfolio.
The company said in a statement that the deal joins the two companies' portfolios and capabilities and will place Kellanova’s billion-dollar brands into Mars Snacking.
“Today marks a transformative moment, and I’m excited to welcome Kellanova to Mars,” said Andrew Clarke, Global President of Mars Snacking.
“United by more than a century of pioneering new categories and building iconic brands, Mars and Kellanova are joining forces to shape the future of snacking. With more than 50,000 Mars Snacking Associates and partners around the world, we’re now positioned to bring consumers more of the brands they love and new innovations — while continuing to advance our sustainability commitments and invest for the long term.”
The Recap
- Mars completes acquisition of Kellanova and its snack brands.
- Kellanova adds Pringles, Cheez-It, Pop-Tarts and other brands.
- Acquisition received regulatory approvals on December 8, 2025.