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GoDaddy launches marketplace for verified AI agents

GoDaddy opened a marketplace to surface ANS-verified AI agents and show on‑site trust signals.

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by Defused News Writer
GoDaddy launches marketplace for verified AI agents

GoDaddy has launched an ANS Marketplace to help users find AI agents that carry cryptographically verifiable identities and visible trust markers.

The domains and web services company, in an announcement, said the marketplace is aimed at entrepreneurs, developers and platforms. It aims to provide a way to discover ANS-verified agents, learn how they operate and observe ANS trust signals in action.

“ANS is about making AI agents as discoverable and trustworthy as domains and websites,” said Travis Muhlestein, GoDaddy chief technology officer for product & AI.

GoDaddy also launched 20 AI agents derived from WordPress WooCommerce stores hosted on its platform to show merchant-specific agent capabilities.

The company explained that it had introduced ANS-verified badges that indicate an agent is named and registered through ANS, that its identity can be checked cryptographically, and that its status and policy can be inspected before agents exchange data or take action.

The Recap

  • GoDaddy launched an ANS Marketplace for verified AI agents.
  • Marketplace offers curated business agents and 20 WooCommerce agents.
  • Developers can explore agents and the ANS API online.
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by Defused News Writer

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